4 marketing requirements to make 2015 even more profitable

As a global digital marketing agency representing top brands around the world, we, like every other business, live in a constant state of “betterment.” Our clients are never satisfied with the status quo.

That is why I spent the last week of the old year reflecting on the many things we learned in 2014. The objective: How to make 2015 even more profitable for our clients. Although a few ideas might qualify as real breakthroughs, most qualify as refinements to help move what we are already doing from good to better. Mobile is a big part of it all.

As marketers, we all know that human nature changes slowly – if at all. And marketing is all about people and what makes them tick.

Here are the four things to keep in mind to make your marketing click with your prospects in 2015, followed by a sure-fire process for discovering even more strategies on your own.

Continue reading, "4 marketing requirements to make 2015 even more profitable" by Kristin Flor, HackerAgency Managing Director of Business Development, Marketing & PR, at Mobile Marketer.